Archive for July, 2008

Getting Good Leads with Voice Broadcasting

As a businessman you have a duty to plan out ways on how to generate more income and expand your business. Getting more customers or business partners are the essential components that need to be approached in a manner where there is less expenditures and more output. Would you sit at a trade show table hoping people would sign up a form? or perhaps you want to hand out flyers for them to attend an event.
Now introduce voice broadcasting.
Voice broadcasting is beneficial for both the consumer and seller. A consumer is able to talk directly to a representative by just pressing a button and the seller is given the opportunity to introduce the product or service they are offering. The best thing about it is that only a great number of people who will either press 1 or call you are those who wanted more information about your offer.
Voice mail blasting has become popular with businesses because it enables them to:
* Determine the response rate per numbers dialed
* Choose the type of campaign to use for each their prospects
* choose your area or zip codes where to dial out
* control the number of calls that go out per day
* get the maximum number of leads at a shorter span of time
Voice blasting allows you to filter any compiled data at a very fast rate. As oppose to calling 50 thousand phone numbers one by one, voice blasting can dial out up to a  thousand numbers in a minute. Whether it’s an answering machine or a live person who picks it up you are certain that your message gets delivered to your recipients. It’s great advertising at a cheaper price.

Doug Embers is an award-winning voice broadcasting writer and founder of www.xmvoice.com.  With numerous direct marketing awards, he has been honored more than any other individual or voice broadcasting organization. He can be reached at dembers@xmvoice.com.

Business to Businesses Voice Broadcasting

A virtually untapped market, marketing to business establishments through Voice broadcasting is something not everyone is doing. Only a fraction of businesses that use voice blast ever target businesses. The reason behind being that big companies have voice prompts or automated answering machines. With that the most feasible approach is by manually dialing those numbers.  Unless you have the direct lines of the big boss then voice mail blast will not work well with these big corporations.
However, if the product that you’re selling or the service that you’re offering can target small and medium sized enterprise then you have a good shot with voice mail broadcasting.  Though for some the call still by passes the secretary if any, the best approach is by leaving voice mail messages after working hours.
Whether you are selling ink cartridges, bond papers, office supplies, daily news papers or you may be conducting a seminar for better business management, all of these can be made possible through voice broadcasting. Leaving  voice mail message at night or after work will prove beneficial as you can make sure that your greeting is saved in their office phone. With a great offer and great sales pitch your phone will be ringing off  the hook as people will start calling your office to avail the offer.
Doing live calls can also prove to be effective as some small size businesses have the decision makers answer the phone directly.  Doing mixed campaign a couple of times will test which approach will serve you better.

Doug Embers is an award-winning voice broadcasting writer and founder of www.xmvoice.com.  With numerous direct marketing awards, he has been honored more than any other individual or voice broadcasting organization. He can be reached at dembers@xmvoice.com.

Reaching Consumers with Voice Broadcasting

Voice Broadcasting yields greater response rate amongst existing marketing approach at a fraction of the price. With its high volume message delivery system everything is in placed to move your business forward and help you in lead generation.

The easiest way to generate higher response rate is when you offer something that is for free. May it be a free product, consultation or service. This works best especially if you are doing voice blast that targets both home owners and renters. Voice mail blast works during trade fairs to gather more people to participate and come to the event. It would be best if you do two voice blast, one a week or two weeks and another a day prior to the event. This gives them the opportunity to ask about and anticipate the trade fair. Another industry that works well with voice broadcasting is the car sales industry. To drive consumers to their lot when they are promoting a big sale or event they frequently use voice mail blast. Voice blasting can also be used with success when you are conducting seminars or campaign in certain areas.

During elections, voice broadcasting becomes very popular among political candidates. They usually use their own voice when making announcements in particular cities and to be more personable to the voters. Whether it be national or local campaigns, voice mail broadcasting is a great advantage as a medium to reach as many people as possible in a short amount of time and not have to spend big bucks to get a 15 second air time in television or radio.

Doug Embers is an award-winning voice broadcasting writer and founder of www.xmvoice.com.  With numerous direct marketing awards, he has been honored more than any other individual or voice broadcasting organization. He can be reached at dembers@xmvoice.com.

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